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    Product Management in Practice. A Real-World Guide to the Key Connective Role of the 21st Century (ebook)(audiobook)(audiobook) Książka w języku angielskim

    Okładka książki/ebooka Product Management in Practice. A Real-World Guide to the Key Connective Role of the 21st Century

    Okładka książki Product Management in Practice. A Real-World Guide to the Key Connective Role of the 21st Century

    Okładka książki Product Management in Practice. A Real-World Guide to the Key Connective Role of the 21st Century

    Okładka książki Product Management in Practice. A Real-World Guide to the Key Connective Role of the 21st Century

    Ocena:
    Bądź pierwszym, który oceni tę książkę
    Stron:
    188
    2w1 w pakiecie:
    ePub
    Mobi

    Ebook

    109,00 zł 15%
    92,65 zł

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    Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.

    In this book, author Matt LeMay focuses on the CORE connective skills—communication, organization, research, execution—that can build a successful product management practice across industries, organizations, teams, and toolsets.

    For current and would-be product managers, this book explores:

    • Real-world tactics for facilitating collaboration and communication
    • How to talk to users and work with executives
    • The importance of setting clear and actionable goals
    • Using roadmaps to connect and align your team
    • A values-first approach to implementing Agile practices
    • Stories that convey realities of product management in the field
    • Common behavioral traps that turn good product managers bad

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