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Data Storytelling with Google Looker Studio. A hands-on guide to using Looker Studio for building compelling and effective dashboards

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Data Storytelling with Google Looker Studio. A hands-on guide to using Looker Studio for building compelling and effective dashboards Sireesha Pulipati, Nicholas Kelly - okladka książki

Data Storytelling with Google Looker Studio. A hands-on guide to using Looker Studio for building compelling and effective dashboards Sireesha Pulipati, Nicholas Kelly - okladka książki

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464
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Presenting data visually makes it easier for organizations and individuals to interpret and analyze information. Looker Studio is an easy-to-use, collaborative tool that enables you to transform your data into engaging visualizations. This allows you to build and share dashboards that help monitor key performance indicators, identify patterns, and generate insights to ultimately drive decisions and actions.
Data Storytelling with Looker Studio begins by laying out the foundational design principles and guidelines that are essential to creating accurate, effective, and compelling data visualizations. Next, you’ll delve into features and capabilities of Looker Studio – from basic to advanced – and explore their application with examples. The subsequent chapters walk you through building dashboards with a structured three-stage process called the 3D approach using real-world examples that’ll help you understand the various design and implementation considerations. This approach involves determining the objectives and needs of the dashboard, designing its key components and layout, and developing each element of the dashboard.
By the end of this book, you will have a solid understanding of the storytelling approach and be able to create data stories of your own using Looker Studio.
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O autorze książki

Sireesha Pulipati is an experienced data analytics and data management professional. She has spent the last decade building and managing data platforms and solutions, and is passionate about enabling users to leverage data to solve business problems.
Sireesha holds a master’s degree in Business Administration and a bachelor’s degree in Electrical Engineering. Her work history spans multiple industries – healthcare, media, travel & hospitality, high-tech, and more. She is currently at Google as an analytics lead, helping with analytics strategy to support Search Knowledge Graph. Outside of work, Sireesha enjoys hiking and reading books. She currently resides in the Bay Area.

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