The Customer-Driven Playbook. Converting Customer Feedback into Successful Products
![Język publikacji: angielski Język publikacji: angielski](https://static01.helion.com.pl/global/flagi/1.png)
- Autorzy:
- Travis Lowdermilk, Jessica Rich
![The Customer-Driven Playbook. Converting Customer Feedback into Successful Products Travis Lowdermilk, Jessica Rich - okładka ebooka](https://static01.helion.com.pl/global/okladki/326x466/e_0l7p.png)
![The Customer-Driven Playbook. Converting Customer Feedback into Successful Products Travis Lowdermilk, Jessica Rich - tył okładki ebooka](https://static01.helion.com.pl/global/okladki-tyl/326x466/e_0l7p.png)
- Ocena:
- Bądź pierwszym, który oceni tę książkę
- Stron:
- 254
- Dostępne formaty:
-
ePubMobi
Opis ebooka: The Customer-Driven Playbook. Converting Customer Feedback into Successful Products
Despite the wide acceptance of Lean approaches and customer-development strategies, many product teams still have difficulty putting these principles into meaningful action. That’s where The Customer-Driven Playbook comes in. This practical guide provides a complete end-to-end process that will help you understand customers, identify their problems, conceptualize new ideas, and create fantastic products they’ll love.
To build successful products, you need to continually test your assumptions about your customers and the products you build. This book shows team leads, researchers, designers, and managers how to use the Hypothesis Progression Framework (HPF) to formulate, experiment with, and make sense of critical customer and product assumptions at every stage. With helpful tips, real-world examples, and complete guides, you’ll quickly learn how to turn Lean theory into action.
- Collect and formulate your assumptions into hypotheses that can be tested to unlock meaningful insights
- Conduct experiments to create a continual cadence of learning
- Derive patterns and meaning from the feedback you’ve collected from customers
- Improve your confidence when making strategic business and product decisions
- Track the progression of your assumptions, hypotheses, early ideas, concepts, and product features with step-by-step playbooks
- Improve customer satisfaction by creating a consistent feedback loop
Wybrane bestsellery
-
How do you design engaging applications that people love to use? This book demonstrates several ways to include valuable input from potential clients and customers throughout the process. With practical guidelines and insights from his own experience, author Travis Lowdermilk shows you how usabil...
User-Centered Design. A Developer's Guide to Building User-Friendly Applications User-Centered Design. A Developer's Guide to Building User-Friendly Applications
(92.65 zł najniższa cena z 30 dni)96.95 zł
119.00 zł(-19%) -
If you’re striving to make products and services that your customers will love, then you’ll need a customer-driven organization. As companies transform their businesses to meet the demands of the digital age, they find themselves grappling with uniquely human challenges. Organizationa...
The Customer-Driven Culture: A Microsoft Story. Six Proven Strategies to Hack Your Culture and Develop a Learning-Focused Organization The Customer-Driven Culture: A Microsoft Story. Six Proven Strategies to Hack Your Culture and Develop a Learning-Focused Organization
(152.15 zł najniższa cena z 30 dni)158.39 zł
189.00 zł(-16%) -
Trzymasz w rękach kolejne wydanie kultowej książki, w całości poświęconej zagadnieniom związanym z projektowaniem funkcjonalnych witryn i aplikacji internetowych. W trakcie lektury dowiesz się, jak przygotować system nawigacji na Twojej stronie, testować funkcjonalność witryny oraz tworzyć jej we...
Nie każ mi myśleć! O życiowym podejściu do funkcjonalności stron internetowych. Wydanie III Nie każ mi myśleć! O życiowym podejściu do funkcjonalności stron internetowych. Wydanie III
(35.40 zł najniższa cena z 30 dni)41.30 zł
59.00 zł(-30%) -
Dzisiejszy odbiorca stron WWW i aplikacji internetowych jest niezwykle świadomy i wymagający. Jeśli cokolwiek go rozproszy, coś nie będzie mu pasowało, przechodzenie między podstronami lub kolejnymi oknami aplikacji okaże się niewygodne albo nieintuicyjne - poirytowany, porzuci stronę lub aplikac...
Figma. Kurs video. Wejdź do branży jako UI/UX designer Figma. Kurs video. Wejdź do branży jako UI/UX designer
(49.50 zł najniższa cena z 30 dni)44.55 zł
99.00 zł(-55%) -
This book enables your successful DevOps transformation by providing practical solutions for the science of software delivery performance using GitHub. The chapters guide you through the transformation by helping you apply lean management, engineering, and DevSecOps practices like continuous deli...
Accelerate DevOps with GitHub. Enhance software delivery performance with GitHub Issues, Projects, Actions, and Advanced Security Accelerate DevOps with GitHub. Enhance software delivery performance with GitHub Issues, Projects, Actions, and Advanced Security
-
The 2nd edition of 101 UX Principles is the perfect companion when working on digital projects and making the right decisions for your users. From landing pages and checkout basket UIs to startup launch products and enterprise software solutions, rich user experience design will maximize the succ...
101 UX Principles. Actionable Solutions for Product Design Success - Second Edition 101 UX Principles. Actionable Solutions for Product Design Success - Second Edition
-
To kolejne, zaktualizowane i uzupełnione wydanie znakomitego przewodnika po mapowaniu wrażeń użytkownika. W praktyczny sposób pokazano tu szereg technik i narzędzi, dzięki którym można łatwo zwizualizować aktualne wrażenia klientów, by na tej bazie zaproponować udoskonalenia produktów. Zaprezento...
Mapowanie wrażeń. Kreowanie wartości przy pomocy ścieżek klienta, schematów usług i diagramów. Wydanie II Mapowanie wrażeń. Kreowanie wartości przy pomocy ścieżek klienta, schematów usług i diagramów. Wydanie II
(44.50 zł najniższa cena z 30 dni)48.95 zł
89.00 zł(-45%) -
Oto drugie, zaktualizowane i uzupełnione wydanie praktycznego przewodnika, dzięki któremu nauczysz się lepiej prezentować projekt i przekonywać do swoich racji wszystkie osoby mające na niego wpływ. W uporządkowany sposób przedstawiono tutaj zasady przygotowywania i przeprowadzania spotkań z inte...
Projekt doskonały. Zadbaj o komunikację z klientem, wysoki poziom UX i zdrowy rozsądek. Wydanie II Projekt doskonały. Zadbaj o komunikację z klientem, wysoki poziom UX i zdrowy rozsądek. Wydanie II
(35.40 zł najniższa cena z 30 dni)41.30 zł
59.00 zł(-30%) -
To drugie, zaktualizowane i uzupełnione wydanie praktycznego podręcznika dla przedsiębiorców, projektantów UX i UI, a także menedżerów i strategów produktu. Znalazły się w nim skuteczne narzędzia i techniki strategiczne, które udowodniły swoją przydatność w tworzeniu innowacyjnych produktów cyfro...
Strategia UX. Techniki tworzenia innowacyjnych rozwiązań cyfrowych. Wydanie II Strategia UX. Techniki tworzenia innowacyjnych rozwiązań cyfrowych. Wydanie II
(34.50 zł najniższa cena z 30 dni)37.95 zł
69.00 zł(-45%) -
Ta książka jest przewodnikiem po najważniejszych z punktu widzenia projektanta UX prawach psychologii, dzięki którym możliwe jest tworzenie produktów i usług o bardziej intuicyjnym i ukierunkowanym na człowieka charakterze. Autor posłużył się przykładami znanych aplikacji, aby lepiej wyjaśnić, ja...
Prawa UX. Jak psychologia pomaga w projektowaniu lepszych produktów i usług Prawa UX. Jak psychologia pomaga w projektowaniu lepszych produktów i usług
(29.40 zł najniższa cena z 30 dni)34.30 zł
49.00 zł(-30%)
Ebooka "The Customer-Driven Playbook. Converting Customer Feedback into Successful Products" przeczytasz na:
-
czytnikach Inkbook, Kindle, Pocketbook, Onyx Boox i innych
-
systemach Windows, MacOS i innych
-
systemach Windows, Android, iOS, HarmonyOS
-
na dowolnych urządzeniach i aplikacjach obsługujących formaty: PDF, EPub, Mobi
Masz pytania? Zajrzyj do zakładki Pomoc »
Audiobooka "The Customer-Driven Playbook. Converting Customer Feedback into Successful Products" posłuchasz:
-
w aplikacji Ebookpoint na Android, iOS, HarmonyOs
-
na systemach Windows, MacOS i innych
-
na dowolnych urządzeniach i aplikacjach obsługujących format MP3 (pliki spakowane w ZIP)
Masz pytania? Zajrzyj do zakładki Pomoc »
Kurs Video "The Customer-Driven Playbook. Converting Customer Feedback into Successful Products" zobaczysz:
-
w aplikacjach Ebookpoint i Videopoint na Android, iOS, HarmonyOs
-
na systemach Windows, MacOS i innych z dostępem do najnowszej wersji Twojej przeglądarki internetowej
Szczegóły ebooka
- ISBN Ebooka:
- 978-14-919-8122-1, 9781491981221
- Data wydania ebooka:
-
2017-06-20
Data wydania ebooka często jest dniem wprowadzenia tytułu do sprzedaży i może nie być równoznaczna z datą wydania książki papierowej. Dodatkowe informacje możesz znaleźć w darmowym fragmencie. Jeśli masz wątpliwości skontaktuj się z nami sklep@ebookpoint.pl.
- Język publikacji:
- angielski
- Rozmiar pliku ePub:
- 9.9MB
- Rozmiar pliku Mobi:
- 16.9MB
Spis treści ebooka
- The Customer-Driven Playbook: Converting Customer Feedback into Successful Products
- Dedication
- Preface
- Who Can Use the Customer-Driven Playbook?
- How Is This Different from Other User-Centered Methodologies?
- How This Book Is Organized
- Website
- OReilly Safari
- How to Contact Us
- Endnote
- I. The Foundation
- 1. The Hypothesis Progression Framework and the Customer-Driven Cadence
- What Is the Hypothesis Progression Framework?
- The Customer-Driven Cadence
- Key Points
- Endnotes
- 1. The Hypothesis Progression Framework and the Customer-Driven Cadence
- 2. Formulating
- A Great Hypothesis Focuses on the Customers Limitations, Not Your Own
- Formulating Assumptions into Hypotheses
- The Parameters of the Hypothesis Progression Framework
- Type of Customers
- Job-to-Be-Done
- Problem
- A great hypothesis can be tested
- A great hypothesis reduces risk
- A great hypothesis is specific
- A great hypothesis separates the person from their behavior
- A great hypothesis can be measured
- Formulating a Discussion Guide
- Formulating Ideas
- Key Points
- Endnotes
- 3. Experimenting
- Conducting a Successful Customer Interview
- Create a Screener
- Give Time for Responses
- Remain Positive
- Identify Roles During the Interview
- Moderator
- Timekeeper and coordinator
- Note taker
- Debrief
- Conducting a Successful Customer Interview
- How Many Customers Do I Need to Validate a Hypothesis?
- Surveys
- Advantages
- Large sample size
- Easy administration
- Easy analysis
- Advantages
- Disadvantages
- Difficulty of writing questions
- More questions than answers
- Analytics
- Advantages
- Large sample size of actual customers
- A/B testing
- Advantages
- Disadvantages
- Difficulty of correlating usage with customer intent
- Focus Groups
- Advantages
- Interesting customer interaction
- More interviews in the same amount of time
- Advantages
- Disadvantages
- Difficulty of managing a group
- Influence of groupthink
- Challenging logistics
- Customer Visits
- Advantages
- Unique perspectives
- Observation of external factors
- Advantages
- Disadvantages
- Cost
- Difficulty of gaining access
- Usability Tests
- Advantages
- Precision
- Directness
- Advantages
- Disadvantages
- Narrowness
- Cost
- How to Find Customers
- Getting the Customers Attention
- Update Your Online Profile
- Favor Depth over Breadth
- Reward Participation with Exclusivity
- Key Points
- Endnotes
- 4. Sensemaking
- The Sensemaking Loop
- Data Sources
- Shoeboxes
- Evidence Files
- Schemas
- Stories
- The Sensemaking Loop
- Key Points
- Endnotes
- 5. The Customer
- Formulating a Customer Hypothesis
- Types of Customers
- Motivation
- Job-to-Be-Done
- Formulating a Customer Hypothesis
- Key Points
- Endnotes
- 6. The Problem
- Focusing on Customers Limitations
- How to Identify Customers Problems
- Formulating a Problem Hypothesis
- Avoiding Problems Not Worth Solving
- Key Points
- Endnotes
- 7. The Concept
- The Power of Problem Framing
- Formulating Ideas
- How to Pick the Best Potential Opportunity
- Formulating a Concept Hypothesis
- Plotting Events Using a Storyboard
- Testing Your Concepts with Customers
- The Concept Value Test
- Unique Value Proposition
- Benefits
- Limitations
- Ratings
- Would this concept solve a problem or fulfill a need for you?
- Assuming this concept was available today, would you try it?
- How likely is it that you would recommend this concept to a friend, family member, or colleague?
- How believable is this concept as a solution?
- How different is this concept from other solutions currently available?
- Things to Consider While Creating a Concept Value Test
- Have an Opinion
- Recognize That Concept Value Tests Are Not Usability Tests
- Sharpen the Language Surrounding Your Concept
- Key Points
- Endnotes
- 8. The Feature
- Formulating a Feature Hypothesis
- Talking with Customers About Your Features
- Formulating a Discussion Guide (with Tasks)
- Key Points
- Endnotes
- 9. Using the Playbooks
- Experiment Types
- Materials
- Roles and Responsibilities
- II. The Playbooks
- 10. The Customer Playbook: Conducting Customer Visits to Learn More About Your Customers
- Formulating
- Formulating Customer Assumptions
- 1. Capture assumptions.
- 2. Organize assumptions.
- 3. Document assumptions.
- Formulating Customer Assumptions
- Formulating Customer Hypotheses
- 1. Formulate hypotheses.
- 2. Capture the [type of customers].
- 3. Capture the [motivation].
- 4. Capture the [job-to-be-done].
- 5. Discuss.
- 6. Repeat.
- 7. Record.
- Formulating
- Formulating a Discussion Guide
- 1. Formulate questions that validate [types of customers].
- 2. Formulate questions that validate [job-to-be-done].
- 3. Formulate questions that validate [motivation].
- 4. Formulate questions that expand your customer feedback loop.
- 5. Document your Discussion Guide.
- 10. The Customer Playbook: Conducting Customer Visits to Learn More About Your Customers
- Experimenting
- Preparing for a Customer Visit
- 1. Find customers.
- 2. Sort out the logistics.
- 3. Identify roles.
- 4. Have a planning meeting.
- 5. Gather your materials.
- Preparing for a Customer Visit
- Conducting a Customer Visit
- 1. Set up.
- 2. Make the introductions.
- 3. Conduct the interview.
- 4. Observe.
- 5. Wrap up.
- Debriefing After Customer Visits
- Sensemaking
- Schematizing the Data
- 1. Print out all your interview notes.
- 2. Capture anything meaningful.
- 3. Tag the data.
- 4. Discuss the data.
- 5. Organize and group the data.
- Schematizing the Data
- Updating the Evidence File
- Creating and Sharing Your Stories
- Tell individual customer stories
- Create a synopsis of customer stories
- Share the story
- Endnote
- 11. The Problem Playbook: Interviewing Customers About Their Problems and Frustrations
- Formulating
- Formulating Problem Assumptions
- 1. Capture assumptions.
- 2. Organize assumptions.
- 3. Document assumptions.
- Formulating Problem Assumptions
- Formulating Problem Hypotheses
- 1. Formulate hypotheses.
- 2. Capture the [type of customers].
- 3. Capture the [job-to-be-done].
- 4. Capture the [problem].
- 5. Discuss.
- 6. Repeat.
- 7. Record.
- Formulating
- Formulating a Discussion Guide
- 1. Formulate questions that validate [types of customers].
- 2. Formulate questions that validate [job-to-be-done].
- 3. Formulate questions that validate [problem].
- 4. Formulate questions that expand your customer feedback loop.
- 5. Document your Discussion Guide.
- Experimenting
- Preparing for the Interview
- 1. Create a screener.
- 2. Prepare a schedule.
- 3. Find customers.
- 4. Identify roles.
- 5. Conduct a mock interview.
- Preparing for the Interview
- Conducting the Interview
- 1. Set up (before interview begins).
- 2. Make the introductions (approximately 5 minutes).
- 3. Break the ice (approximately 5 minutes).
- 4. Discuss (approximately 15 minutes).
- 5. Wrap up (approximately 5 minutes).
- Debriefing After Interviews
- Sensemaking
- Schematizing the Data
- 1. Print out all your interview notes.
- 2. Capture anything meaningful.
- 3. Tag the data.
- 4. Discuss the data.
- 5. Organize and group the data.
- Schematizing the Data
- Updating the Evidence File
- Creating and Sharing Your Stories
- Share the story
- 12. The Concept Playbook: Exploring Your Ideas Using a Concept Value Test
- Formulating
- Formulating Ideas Using How Might We?
- 1. Select your main problem.
- 2. Uncover and reframe underlying problems.
- 3. Uncover smaller, underlying problems.
- 4. Generate ideas.
- 5. Record.
- Formulating Ideas Using How Might We?
- Prioritizing Your Ideas Using the Impact/Effort Matrix
- 1. Create the Impact/Effort Matrix.
- 2. Select an idea.
- 3. Repeat.
- 4. Discuss.
- 5. Record.
- Formulating
- Turning Ideas into Concepts
- 1. Formulate hypotheses.
- 2. Select a [concept].
- 3. Define [criteria].
- Formulating the UVP, Benefits, and Limitations
- 1. Formulate the unique value proposition.
- 2. Formulate concept benefits.
- 3. Converge on benefits.
- 4. Formulate concept limitations.
- 5. Converge on limitations.
- 6. Record.
- Plotting Events Using Storyboards
- 1. Define the keyframes.
- 2. Sketch the keyframes.
- 3. Discuss.
- 4. Record.
- Formulating a Discussion Guide for Talking with Customers
- 1. Formulate questions that validate [types of customers].
- 2. Formulate questions that validate [job-to-be-done].
- 3. Formulate questions that validate [problem].
- 4. Formulate questions that validate [concept].
- 5. Document your questions.
- Experimenting
- Preparing for the Concept Value Test
- 1. Create a screener.
- 2. Prepare a schedule.
- 3. Find customers.
- 4. Identify roles.
- 5. Organize your materials.
- Preparing for the Concept Value Test
- Conducting the Concept Value Test
- 1. Set up (before the CVT begins).
- 2. Make the introductions(approximately 5 minutes).
- 3. Break the ice (approximately 10 minutes).
- 4. Conduct the Concept Value Test (approximately 40 minutes).
- 5. Present the benefits.
- 6. Present the limitations.
- 7. Present the rating scales.
- 8. Wrap up (approximately 5 minutes).
- Debriefing After the Concept Value Test
- Sensemaking
- Schematizing the Data
- 1. Calculate and qualify rating scores.
- 2. Capture qualitative feedback.
- 3. Calculate benefit rankings.
- 4. Calculate limitation rankings.
- Schematizing the Data
- Determining Must Have Benefits
- 1. Organize the data.
- 2. Categorize the benefits.
- 3. Categorize the limitations.
- 4. Turn your must haves into design principles.
- Updating the Evidence File
- Creating and Sharing Your Stories
- Share the story
- 13. The Feature Playbook: Testing Your Features Using a Usability Study
- Formulating
- Formulating Benefits into Features
- 1. Select your must have concept benefits.
- 2. Generate features that deliver on the benefits.
- Formulating Benefits into Features
- Prioritizing the Feature Work Using the Impact/Effort Matrix
- 1. Prepare the Impact/Effort Matrix.
- 2. Select a feature.
- 3. Repeat.
- 4. Discuss.
- 5. Record.
- Formulating
- Formulating Feature Hypotheses
- 1. Formulate hypotheses.
- 2. Select a [feature].
- 3. Define the [criteria].
- 4. Repeat.
- 5. Record.
- Formulating Tasks
- Formulating a Testable Prototype
- Formulating a Discussion Guide
- 1. Formulate questions that validate [types of customers].
- 2. Formulate questions that validate [job-to-be-done].
- 3. Formulate questions that validate [problem].
- 4. Formulate questions that validate [feature].
- 5. Formulate questions that validate usability (USE questionnaireabbreviated).
- 6. Document your questions.
- Experimenting
- Preparing for the Usability Study
- 1. Create a screener.
- 2. Prepare a schedule.
- 3. Find customers.
- 4. Identify roles.
- 5. Conduct a mock usability study.
- Preparing for the Usability Study
- Conducting the Usability Study
- 1. Set up (before the usability study begins).
- 2. Make the introductions (approximately 5 minutes).
- 3. Break the ice (approximately 10 minutes).
- 4. Conduct the task-based portion of the study (approximately 4070 minutes).
- 5. Wrap up (approximately 5 minutes).
- Debriefing After Usability Studies
- Sensemaking
- Schematizing the Data
- 1. Label your tasks with an ID.
- 2. Tag the customers feedback.
- 3. Identify patterns of success and improvement.
- 4. Assess the entirety of the experience.
- Schematizing the Data
- Updating the Evidence File
- Creating and Sharing Your Stories
- Share the story
- A. Afterword
- B. References
- C. About the Authors
- Index
- About the Authors
- Copyright
O'Reilly Media - inne książki
-
Keeping up with the Python ecosystem can be daunting. Its developer tooling doesn't provide the out-of-the-box experience native to languages like Rust and Go. When it comes to long-term project maintenance or collaborating with others, every Python project faces the same problem: how to build re...(203.15 zł najniższa cena z 30 dni)
209.24 zł
249.00 zł(-16%) -
Bringing a deep-learning project into production at scale is quite challenging. To successfully scale your project, a foundational understanding of full stack deep learning, including the knowledge that lies at the intersection of hardware, software, data, and algorithms, is required.This book il...(237.15 zł najniższa cena z 30 dni)
250.70 zł
289.00 zł(-13%) -
Frontend developers have to consider many things: browser compatibility, usability, performance, scalability, SEO, and other best practices. But the most fundamental aspect of creating websites is one that often falls short: accessibility. Accessibility is the cornerstone of any website, and if a...(194.65 zł najniższa cena z 30 dni)
208.25 zł
249.00 zł(-16%) -
In this insightful and comprehensive guide, Addy Osmani shares more than a decade of experience working on the Chrome team at Google, uncovering secrets to engineering effectiveness, efficiency, and team success. Engineers and engineering leaders looking to scale their effectiveness and drive tra...(118.15 zł najniższa cena z 30 dni)
121.79 zł
149.00 zł(-18%) -
Data modeling is the single most overlooked feature in Power BI Desktop, yet it's what sets Power BI apart from other tools on the market. This practical book serves as your fast-forward button for data modeling with Power BI, Analysis Services tabular, and SQL databases. It serves as a starting ...(194.65 zł najniższa cena z 30 dni)
207.65 zł
249.00 zł(-17%) -
C# is undeniably one of the most versatile programming languages available to engineers today. With this comprehensive guide, you'll learn just how powerful the combination of C# and .NET can be. Author Ian Griffiths guides you through C# 12.0 and .NET 8 fundamentals and techniques for building c...(228.65 zł najniższa cena z 30 dni)
250.94 zł
289.00 zł(-13%) -
Learn how to get started with Futures Thinking. With this practical guide, Phil Balagtas, founder of the Design Futures Initiative and the global Speculative Futures network, shows you how designers and futurists have made futures work at companies such as Atari, IBM, Apple, Disney, Autodesk, Luf...(152.15 zł najniższa cena z 30 dni)
156.65 zł
189.00 zł(-17%) -
Augmented Analytics isn't just another book on data and analytics; it's a holistic resource for reimagining the way your entire organization interacts with information to become insight-driven.Moving beyond traditional, limited ways of making sense of data, Augmented Analytics provides a dynamic,...(177.65 zł najniższa cena z 30 dni)
182.05 zł
219.00 zł(-17%) -
Learn how to prepare for—and pass—the Kubernetes and Cloud Native Associate (KCNA) certification exam. This practical guide serves as both a study guide and point of entry for practitioners looking to explore and adopt cloud native technologies. Adrián González Sánchez ...
Kubernetes and Cloud Native Associate (KCNA) Study Guide Kubernetes and Cloud Native Associate (KCNA) Study Guide
(169.14 zł najniższa cena z 30 dni)177.65 zł
209.00 zł(-15%) -
Python is an excellent way to get started in programming, and this clear, concise guide walks you through Python a step at a time—beginning with basic programming concepts before moving on to functions, data structures, and object-oriented design. This revised third edition reflects the gro...(149.92 zł najniższa cena z 30 dni)
149.82 zł
179.00 zł(-16%)
Dzieki opcji "Druk na żądanie" do sprzedaży wracają tytuły Grupy Helion, które cieszyły sie dużym zainteresowaniem, a których nakład został wyprzedany.
Dla naszych Czytelników wydrukowaliśmy dodatkową pulę egzemplarzy w technice druku cyfrowego.
Co powinieneś wiedzieć o usłudze "Druk na żądanie":
- usługa obejmuje tylko widoczną poniżej listę tytułów, którą na bieżąco aktualizujemy;
- cena książki może być wyższa od początkowej ceny detalicznej, co jest spowodowane kosztami druku cyfrowego (wyższymi niż koszty tradycyjnego druku offsetowego). Obowiązująca cena jest zawsze podawana na stronie WWW książki;
- zawartość książki wraz z dodatkami (płyta CD, DVD) odpowiada jej pierwotnemu wydaniu i jest w pełni komplementarna;
- usługa nie obejmuje książek w kolorze.
Masz pytanie o konkretny tytuł? Napisz do nas: sklep[at]helion.pl.
Książka, którą chcesz zamówić pochodzi z końcówki nakładu. Oznacza to, że mogą się pojawić drobne defekty (otarcia, rysy, zagięcia).
Co powinieneś wiedzieć o usłudze "Końcówka nakładu":
- usługa obejmuje tylko książki oznaczone tagiem "Końcówka nakładu";
- wady o których mowa powyżej nie podlegają reklamacji;
Masz pytanie o konkretny tytuł? Napisz do nas: sklep[at]helion.pl.
Książka drukowana
![Loader](https://static01.helion.com.pl/ebookpoint/img/ajax-loader.gif)
![ajax-loader](https://static01.helion.com.pl/ebookpoint/img/ajax-loader.gif)
Oceny i opinie klientów: The Customer-Driven Playbook. Converting Customer Feedback into Successful Products Travis Lowdermilk, Jessica Rich (0)
Weryfikacja opinii następuję na podstawie historii zamówień na koncie Użytkownika umieszczającego opinię. Użytkownik mógł otrzymać punkty za opublikowanie opinii uprawniające do uzyskania rabatu w ramach Programu Punktowego.