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Drupal Search Engine Optimization. Drive people to your site with this supercharged guide to Drupal SEO with this book and Ric Shreves

Język publikacji: angielskim
Drupal Search Engine Optimization. Drive people to your site with this supercharged guide to Drupal SEO with this book and Ric Shreves - okladka książki

Drupal Search Engine Optimization. Drive people to your site with this supercharged guide to Drupal SEO with this book and Ric Shreves - okladka książki

Autor:
Ric Shreves
Ocena:
Bądź pierwszym, który oceni tę książkę
Stron:
116
Dostępne formaty:
     PDF
     ePub
     Mobi

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Drupal is a free and open-source content management system and content management framework written in PHP and distributed under the GNU General Public License. It is used as a back-end system for at least 1.5% of all websites worldwide ranging from personal blogs to corporate, political, and government sites. SEO, or Search Engine Optimization, is the process and techniques by which you optmize the content and style of your site in order to induce more people to view it.
Drupal SEO will help you develop and execute an effective search engine optimization strategy for your site. From planning to implementation, the book covers best practices in contemporary SEO.
In Drupal SEO you will learn how to develop a dynamic and productive SEO campaign. Covering both the basics of campaign development as well as the daily work it takes to maintain your SEO competitiveness, this book will show you how to produce a distinct and appropriate strategy for your site. In particular you will learn key phrase selection and competitor analysis and the correct groundwork for your dynamic SEO campaign.
Drupal SEO will then show you, by finding the right combination of extensions, how to supercharge your site. You will also be given a guided tour of key SEO services, like Google and Bing Webmaster, in order to implement a progressive and effective link building campaign. You will then learn key expert tips and tricks to enable you to build SEO-effective content which will take your site from invisible to unmissable with little effort.

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O autorze książki

Ric Shreves is a web applications consultant and tech author. Hes been building websites since the mid-90s and writing about tech for almost as long. Ric specializes in open source content management systems and has written texts on each of the big three: WordPress, Joomla! and Drupal. Ric is the founding partner of water&stone, a digital agency that focuses on new media and online marketing. He works with clients on digital marketing strategy and supervises the SEO implementation team. Ric lives in Bali and divides his time between the island and Singapore.

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