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WordPress 3 For Business Bloggers. Promote and grow your WordPress blog with advanced marketing techniques, plugins, advertising, and SEO

Język publikacji: angielskim
WordPress 3 For Business Bloggers. Promote and grow your WordPress blog with advanced marketing techniques, plugins, advertising, and SEO Paul Thewlis, Matt Mullenweg - okladka książki

WordPress 3 For Business Bloggers. Promote and grow your WordPress blog with advanced marketing techniques, plugins, advertising, and SEO Paul Thewlis, Matt Mullenweg - okladka książki

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WordPress makes the business of blogging easy. But there’s more to a successful business blog than just churning out posts. You need to understand the advanced marketing and promotion techniques to make your blog stand out from the crowd, attract visitors, benefit your brand, and deliver a worthwhile return on your investment.WordPress 3 for Business Bloggers shows you how to use WordPress to run your business blog. It covers everything you need to develop a custom look for your blog, use analytics to understand your visitors, market your blog online, and foster connections with other bloggers to increase your traffic and the value of your blog.You begin by identifying your blog’s strategic goals before going step-by-step through the advanced techniques that will grow your blog to its full business potential.You will learn how to build a custom theme for your blog and incorporate multimedia content like images and video. Advanced promotion techniques like SEO and social media marketing are covered in detail before you learn how to monetize your blog and manage its growth.WordPress 3 for Business Bloggers will help you to create a blog that brings real benefits to your business.

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O autorze książki

Paul Thewlis has worked as a web communications professional in the public and private sectors. He is currently E-Communications Manager for a multinational transport company based in the UK. He began his web career as a Technical Editor, working on web design books for a well-known publisher. He has extensive experience of many content management systems and blogging platforms. He is an expert in the use of social media within corporate communications. Contact Paul Thewlis

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