Visual Social Marketing Chandrani, Abiresh, Ajit Pandey
- Autorzy:
- Chandrani, Abiresh, Ajit Pandey
- Wydawnictwo:
- BPB Publications
- Ocena:
- Stron:
- 164
- Dostępne formaty:
-
ePubMobi
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Opis
książki
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Visual Social Marketing
Step by Step manual to learn Marketing, Advertising, and Public Relations
Key FeaturesBasics of Visual Social Marketing
Impact of Visual Social Marketing
Social Media Marketing strategies
Simplified English especially suited for an Indian audience
Concepts explained with the help of relevant figures, diagrams and examples
Exercises for readers at the end of each section
Description
The book on visual social marketing starts with the basic concepts and the recent trends in visual social marketing, then moves on to cover the power and risks of using the visual social platform followed by the adoption of various social media marketing strategies. The book then takes a reader through the acquisition of visual assets and usage of the basic and advanced tools of visual social marketing. Along with visuals, it has numerous examples and case studies to help gain the desired clarity.
What You Will Learn
Visual Social Media Marketing and its Impact
Social Media Marketing Strategies
Inbound Marketing, Visual Social Media Marketing Tools
Who this book is for
You could be a student, a fresh graduate, or a working professional with any educational background and you will be able to start your career in digital marketing with the help of this book.
Table of Contents
1. Basics of Visual Social Media Marketing
2. Impact of Visual Social Media
3. Social Media Marketing Strategies
4. Using Video for Social Media Marketing
5. Inbound Marketing: An Introduction
6. Visual Social Media Marketing Tools II
7. Advanced Tools for Visual Social Media Marketing
About the Author
Dr Chandrani Singh is currently working as Director-MCA and Placement Head MCA(SMI) at Sinhgad Institute of Management Vadgaon, Pune and has a rich experience of over eighteen years in the academic sector.
Dr Abiresh Abraham is a post-graduate in management and information technology and holds a doctorate in management with more than 15 years of academic and industrial experience. He worked with Sinhgad Institute of Management, Pune for more than a decade.
Ajit Pandey is 33 years old passionate (content) writer. He is working as an Asst.Professor in Sinhgad Institutes. He is a computer science from SRKNEC, Nagpur. He is expert in digital marketing, soft skills training, ICT and content development.
Key Features
Description
The book on visual social marketing starts with the basic concepts and the recent trends in visual social marketing, then moves on to cover the power and risks of using the visual social platform followed by the adoption of various social media marketing strategies. The book then takes a reader through the acquisition of visual assets and usage of the basic and advanced tools of visual social marketing. Along with visuals, it has numerous examples and case studies to help gain the desired clarity.
What You Will Learn
Who this book is for
You could be a student, a fresh graduate, or a working professional with any educational background and you will be able to start your career in digital marketing with the help of this book.
Table of Contents
1. Basics of Visual Social Media Marketing
2. Impact of Visual Social Media
3. Social Media Marketing Strategies
4. Using Video for Social Media Marketing
5. Inbound Marketing: An Introduction
6. Visual Social Media Marketing Tools II
7. Advanced Tools for Visual Social Media Marketing
About the Author
Dr Chandrani Singh is currently working as Director-MCA and Placement Head MCA(SMI) at Sinhgad Institute of Management Vadgaon, Pune and has a rich experience of over eighteen years in the academic sector.
Dr Abiresh Abraham is a post-graduate in management and information technology and holds a doctorate in management with more than 15 years of academic and industrial experience. He worked with Sinhgad Institute of Management, Pune for more than a decade.
Ajit Pandey is 33 years old passionate (content) writer. He is working as an Asst.Professor in Sinhgad Institutes. He is a computer science from SRKNEC, Nagpur. He is expert in digital marketing, soft skills training, ICT and content development.
Szczegóły książki
- ISBN Ebooka:
- 978-93-881-7649-1, 9789388176491
- Data wydania ebooka :
-
2024-12-13
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- Język publikacji:
- 1
- Rozmiar pliku ePub:
- 2.5MB
- Rozmiar pliku Mobi:
- 2.5MB
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