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The Immersive Metaverse Playbook for Business Leaders. A guide to strategic decision-making and implementation in the metaverse for improved products and services Irena Cronin, Robert Scoble, Hugo Swart

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The Immersive Metaverse Playbook for Business Leaders. A guide to strategic decision-making and implementation in the metaverse for improved products and services Irena Cronin, Robert Scoble, Hugo Swart - okladka książki

The Immersive Metaverse Playbook for Business Leaders. A guide to strategic decision-making and implementation in the metaverse for improved products and services Irena Cronin, Robert Scoble, Hugo Swart - okladka książki

Autorzy:
Irena Cronin, Robert Scoble, Hugo Swart
Serie wydawnicze:
Practical
Ocena:
Bądź pierwszym, który oceni tę książkę
Stron:
458
Dostępne formaty:
     PDF
     ePub

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“The metaverse” has become a widely known term within a very short time span. The Immersive Metaverse Playbook for Business Leaders explicitly explains what it really refers to and shows you how to plot your business road map using the metaverse.
This book helps you understand the concept of the metaverse, along with the implementation of generative AI in it. You'll not only get to grips with the underlying concepts, but also take a closer look at key technologies that power the metaverse, enabling you to plan your business road map. The chapters include use cases on social interaction, work, entertainment, art, and shopping to help you make better decisions when it comes to metaverse product and service development. You’ll also explore the overall societal benefits and dangers related to issues such as privacy encroachment, technology addiction, and sluggishness. The concluding chapters discuss the future of AR and VR roles in the metaverse and the metaverse as a whole to enable you to make long-term business plans.
By the end of this book, you'll be able to successfully invest, build, and market metaverse products and services that set you apart as a progressive technology leader.

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O autorach książki

Irena Cronin is the CEO of Infinite Retina, a company based in Pasadena, California that helps businesses enter and succeed in Spatial Computing. She has advised many decision-makers on business strategies related to Spatial Computing which includes AR/VR, Artificial Intelligence, Facial Recognition, Robotics, Autonomous Vehicles, and other related technologies.
Robert Scoble is the Chief Strategy Officer (CSO) of Infinite Retina and a bestselling author. Over the course of his career, he has interviewed thousands of entrepreneurs and has been the first to see the creation of many new technology companies, from Siri to Tesla.

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