Paul Battisson is a seven-time Salesforce MVP and has been a speaker at numerous global Salesforce events, including Dreamforce, London’s Calling, and India Dreamin. He has been working with the Salesforce platform for over 11 years in a mix of both product development and consulting roles. Paul now helps lead a UK-based consulting partner, as well as blogs, has a YouTube channel, and leads a Salesforce Developer Group.