Mike Loukides
Tytuły autora: Mike Loukides dostępne w księgarni Ebookpoint
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In the early days of the 20th century, department store magnate JohnWanamaker famously said, "I know that half of my advertising doesn'twork. The problem is that I don't know which half." That remainedbasically true until Google transformed advertising with AdSense basedon new uses of data and analysis. The same might be said about healthcare and i-
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This report examines the important shifts in data products. Drawing from diverse examples, including iTunes, Google's self-driving car, and patient monitoring, author Mike Loukides explores the "disappearance" of data, the power of combining data, and the difference between discovery and recommendation. Looking ahead, the analysis finds the real ch
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We've all heard it: according to Hal Varian, statistics is the next sexy job. Five years ago, in What is Web 2.0, Tim O'Reilly said that "data is the next Intel Inside." But what does that statement mean? Why do we suddenly care about statistics and about data? This report examines the many sides of data science -- the technologies, the companies a
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