WordPress 2.9 E-Commerce. Build a proficient online store to sell products and services
- Autorzy:
- Brian Bondari, Matt Mullenweg
- Ocena:
- Bądź pierwszym, który oceni tę książkę
- Stron:
- 284
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Opis ebooka: WordPress 2.9 E-Commerce. Build a proficient online store to sell products and services
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Ebooka "WordPress 2.9 E-Commerce. Build a proficient online store to sell products and services" przeczytasz na:
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Szczegóły ebooka
- Tytuł oryginału:
- WordPress 2.9 E-Commerce. Build a proficient online store to sell products and services
- ISBN Ebooka:
- 978-18-471-9851-8, 9781847198518
- Data wydania ebooka:
- 2010-03-31 Data wydania ebooka często jest dniem wprowadzenia tytułu do sprzedaży i może nie być równoznaczna z datą wydania książki papierowej. Dodatkowe informacje możesz znaleźć w darmowym fragmencie. Jeśli masz wątpliwości skontaktuj się z nami sklep@ebookpoint.pl.
- Język publikacji:
- angielski
- Rozmiar pliku Pdf:
- 5.9MB
- Rozmiar pliku ePub:
- 16.1MB
- Rozmiar pliku Mobi:
- 21.2MB
Spis treści ebooka
- WordPress 2.9 -Commerce
- Table of Contents
- WordPress 2.9 -Commerce
- Credits
- About the Author
- About the Reviewers
- Preface
- What this book covers
- What you need for this book
- Who this book is for
- Conventions
- Reader feedback
- Customer support
- Errata
- Piracy
- Questions
- 1. Getting Started with WordPress and e-Commerce
- Why WordPress
- WordPress is free (as in money)
- WordPress is free (as in speech)
- WordPress is widely used
- WordPress is flexible and extensible
- Why WordPress
- About the WP e-Commerce plugin
- Site and business possibilities
- Photography shop
- Music shop with digital downloads
- Clothing shop
- Accessory shop
- Site and business possibilities
- WP e-Commerce feature overview
- Organization and layout
- Shortcodes, tags, and widgets
- Easy integration with all WordPress themes
- Organization and layout
- Products and merchandising
- Product groups
- Product variations
- Checkout and payments
- Marketing tools
- Coupons
- Suggested items
- Integration with external sites
- Test platform
- Summary
- 2. Getting Ready to Sell
- Installing the WP e-Commerce plugin
- Installing from the WordPress Dashboard
- Manual installation
- Plugin activation
- Installing the WP e-Commerce plugin
- Installing third-party themes
- Installing themes through the WordPress Dashboard
- Uploading themes via FTP
- Activating third-party themes
- Enabling and disabling comments
- Disabling comments globally
- Disabling comments on individual posts and pages
- Removing comment traces from your theme
- Setting up a static front page
- Using widgets
- Creating text widgets
- Complementary plugins
- Akismet
- All in One SEO Pack
- Google XML Sitemaps
- WP-DB-Backup
- WP-Polls
- Adding a contact form
- WordPress SpamFree contact form
- Contact Form 7
- cforms II
- Adding a business blog
- Summary
- 3. Configure Your e-Commerce Settings
- General Settings
- Base Country/Region, Tax Settings, and Language
- Default language
- Base Country/Region, Tax Settings, and Language
- Currency Settings
- General Settings
- Presentation Settings
- Button Settings
- Product Settings
- Product Page Settings
- Shopping Cart Settings
- Cart Location
- Use Sliding Cart
- Display "+ Postage & Tax"
- Product Group Settings
- Show Product Group Description
- Show Product Group Thumbnails
- Show Product Count per Product Group
- Thumbnail Settings
- Pagination settings
- Comment Settings
- Admin Settings
- Digital downloads
- Purchases
- E-mail settings
- URL Settings
- Checkout settings
- Summary
- 4. Managing Your Product Catalog
- Creating new products
- Creating a new physical product
- Creating a new digital product
- Creating new products
- Groups, categories, and tags
- Groups and categories
- Deleting categories and groups
- Product Categories widget
- Groups and categories
- Tags
- Price and Stock Control
- Variations
- Advanced Options
- Custom Meta
- Merchant Notes
- Personalisation Options
- Summary
- 5. User Accounts: Customers and Staff
- Enabling user registrations
- Understanding WordPress roles
- Administrator
- Editor
- Author
- Contributor
- Subscriber
- Staff accounts
- Creating staff users
- Manual registration
- Self-registration
- Creating staff users
- Customer accounts
- Creating a test customer account
- Dealing with the WordPress Dashboard
- Redirect customer logins with Peter's Login Redirect'
- Dominate logins with 'Theme My Login'
- Dealing with the WordPress Dashboard
- Purchase history
- Summary
- 6. Checkout and Payment Setup
- Planning the checkout process
- Payment gateway versus merchant account
- Integration and checkout seamlessness
- Planning the checkout process
- Available payment gateways
- Chronopay
- Google Checkout
- Manual Payment / Test Gateway
- PayPal Payments Standard
- PayPal Express Checkout
- PayPal Payments Pro
- Authorize.net
- Setting up PayPal Standard
- Playing in the sandbox
- WP e-Commerce Payment settings
- Setting up IPN
- Set up Auto Return
- The test transaction
- Setting up Google Checkout
- Playing in Google's sandbox
- WP e-Commerce Payment settings
- Google integration settings
- The test transaction
- Summary
- 7. Shipping, Taxes, and Processing Orders
- Locations and tax setup
- Shipping Options and Calculators
- General Shipping Settings
- Shipping Modules
- Flat Rate
- Table Rate
- Weight Rate
- Using an external Shipping Calculator
- UPS Calculator
- USPS Calculator
- Processing a test order
- E-mails sent to the customer
- E-mails sent to you
- Sales log
- Summary
- 8. Themes and Design Elements
- WP e-Commerce included widgets
- Latest Products widget
- Price Range widget
- Product Donations widget
- Product Tags widget
- Product Categories widget
- Product Specials widget
- Shopping Cart widget
- WP e-Commerce included widgets
- Shortcode and PHP tags
- Display default products
- Display shopping cart
- List categories
- Display products from a specific group
- Add to Cart / Buy Now
- WP e-Commerce theme engine
- Creating a new e-Commerce theme
- Tweaking your WordPress theme
- CSS basics
- CSS selectors
- Class and ID selectors
- CSS properties and values
- CSS basics
- Changing the header image
- Replacing the theme fonts
- Changing the theme colors
- Additional CSS tutorials
- Additional WP e-Commerce themes
- WP e-Commerce tips
- Change the appearance of the shopping cart widget
- Use a custom Add to Cart image
- Remove the sidebar Google Checkout button
- Summary
- 9. Deploy, Secure, and Maintain Your Shop
- Getting ready to deploy
- Necessary WordPress adjustments
- Your WordPress database
- Database export via phpMyAdmin
- Database export via command line
- Hosting and domain names
- Getting ready to deploy
- Uploading your shop
- Setting up a new database
- Importing your WordPress database
- Uploading your WordPress files
- Editing your WordPress config file
- Man the hatchesessential site security
- User passwords
- Rename or replace the admin user
- WordPress and plugin updates
- SSL for Dashboard login
- Eliminate directory browsing
- Backupspreparing for disasters
- Database backup and restoration
- Server data backup and restoration
- Summary
- 10. Alternative e-Commerce Plugins
- YAK (Yet Another Kart)
- What YAK offers
- Basic YAK setup and usage
- Adding a new product with YAK
- YAK (Yet Another Kart)
- eShop
- What eShop offers
- Basic eShop setup and usage
- Adding a new product with eShop
- Shopp
- What Shopp offers
- WordPress Simple PayPal Shopping Cart
- What WordPress Simple PayPal Shopping Cart offers
- Basic WordPress Simple PayPal Shopping Cart setup and usage
- Adding a new product with WPSPSC
- Market Theme
- What the Market Theme offers
- Summary
- 11. Marketing Your Shop
- Coupons and discounts
- Cross sales
- 'Share This' plugin
- Purchasing advertising
- Google AdWords
- Microsoft adCenter
- E-mail, newsletters, and blogging
- E-mail/newsletters
- Option 1: Spreadsheet only
- Option 2: Find a plugin for WordPress
- Option 3: A third-party service
- E-mail/newsletters
- Business blogging
- Summary
- A. Gold Cart Module Extendibility
- Purchasing and installing the Gold Cart module
- Installing the Gold Cart files
- Purchasing and installing the Gold Cart module
- Grid View
- Multiple image upload
- Product search option
- Additional payment gateways
- DropShop and other modules
- Summary
- B. Setting Up a WAMP Testing Platform
- Download and install WampServer
- Overview and configuration
- Enable the rewrite module
- Running a test server
- Install WordPress
- Summary
- Index
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Dzieki opcji "Druk na żądanie" do sprzedaży wracają tytuły Grupy Helion, które cieszyły sie dużym zainteresowaniem, a których nakład został wyprzedany.
Dla naszych Czytelników wydrukowaliśmy dodatkową pulę egzemplarzy w technice druku cyfrowego.
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- usługa nie obejmuje książek w kolorze.
Masz pytanie o konkretny tytuł? Napisz do nas: sklep[at]helion.pl.
Książka, którą chcesz zamówić pochodzi z końcówki nakładu. Oznacza to, że mogą się pojawić drobne defekty (otarcia, rysy, zagięcia).
Co powinieneś wiedzieć o usłudze "Końcówka nakładu":
- usługa obejmuje tylko książki oznaczone tagiem "Końcówka nakładu";
- wady o których mowa powyżej nie podlegają reklamacji;
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